Understanding the cost of video
It’s the question on everybody’s lips “How much will making a video cost me?” Here at Tracc we don’t just create video. We develop bespoke packages according to your requirements. This means we need to discuss what you need before we can give you
All our video packages include a comprehensive strategy which takes you from planning to production to delivering a professionally produced film to the right audience. We also provide a free review service to help you optimise on-going performance.
What am I paying for?
There are a number of variables that will impact on the cost of your package:
Understanding what you want from your video
It’s important to spend some time planning what you want from your video and setting clear objectives, so we can ensure the right people are involved from the start and keep costs within the agreed budget.
This will include defining who your target audience is, the message you want to convey, what you are looking to achieve, and what success looks like. From this information, we will put together your video strategy.
Creating exceptional video
Our talented and experienced team will help you to understand what form your video will take and how you want to tell your story. We will then produce your film as agreed in the planning phase.
The costs will vary depending on your requirements. For example, filming your staff at your premises will cost less than hiring a studio and actors to feature in the video.
Delivering to your target audience
Once you’ve made your video, you need to get it in front of the right people. Our marketing experts will ensure you find the most cost-effective channels to reach your target audience and enhance your results.
It’s important to identify your target audience early on as this will have an impact on the cost of your package. It’s likely that a video for internal use will be less expensive than a video to showcase your product suite.
We will provide you with the tools to measure “success” as defined in your video strategy. We will also help you analyse the performance of your video and understand how you can use the results to improve your business.
Any investment in your business needs to be regularly reviewed to ensure it is performing to its optimal capacity. We provide you with a free review process focused on continual improvement which you can also use for future campaigns.
The bottom line
Ready to invest in the future of your business? Call us today on 020 7234 3540 or simply contact us now. We look forward to hearing from you soon.
Or, if you would like more information about Getting the Best from your Investment in Video first, click on the button below to download our free guide along with the latest updates and offers from Tracc.